The essentials
- Your name — the largest text on the card.
- Job title — what you do, in words a customer understands.
- Company — name or logo.
- One phone number — the one you answer, with the country code if you work internationally.
- Email — a professional address, ideally on your own domain.
- Website — without
https://andwww.
Nice to have
- A QR code that saves your contact, so nobody has to type your details.
- A photo if you meet many people (sales, real estate, events).
- One or two social profiles that matter for your work — LinkedIn for most, Instagram for creatives.
- A tagline on the back: one line about what you help people with.
- An address only if people visit you.
Leave it off
- Fax numbers and more than two phone numbers.
- Every social network you're on.
- Long slogans, mission statements and certifications that need explaining.
- Text smaller than about 7 pt — it won't be readable once printed.
Examples by job
| Job | Add to the essentials |
|---|---|
| Real estate agent | Photo, brokerage name and license number where required |
| Designer / photographer | Portfolio link, Instagram |
| Developer | GitHub, a personal site |
| Consultant | LinkedIn, a one-line tagline on the back |
| Shop / restaurant | Address, opening hours on the back |
Frequently asked questions
Should I put a QR code on my business card?
Yes, if it saves your contact. People can scan it instead of typing, and the details arrive spelled correctly.
Should I put my photo on a business card?
If you meet lots of people at events, yes — it helps them remember you. It's common in real estate, sales and consulting.
Should I include my address?
Only if customers visit you. A city and region is enough otherwise.
What goes on the back of a business card?
Your logo or company name, a one-line tagline and your website — or leave it plain. The templates here make a back side automatically.
Contact files follow vCard 3.0 (RFC 2426); QR codes follow ISO/IEC 18004. Checked 2026-11-07.